Erika Dale
Erika Dale
Brand Strategist | Communications Consultant | Community Builder |
 

Building brands from the inside out.

 
 
 
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Consultative approach

I help brands discover their authentic voice and amplify it.

Successful brands are rooted in their true elements, they are what gives the brand meaning and distinction. The best brands live at the overlap of truth, difference, and understanding. I help brands uncover who they are, from the inside out.  Once we identify their authentic voice the possibilities for engagement are endless.

Brand development is a multi-stage process with the ultimate goal of building equity and connection in a customer’s mind. I’ll work with you to dig deep into your company and competitive set and uncover insights about your end-user to find the words that just seem natural. Does this resonate? Let’s explore what we can do together.

 
 
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